The brief
A redesign to fix the problems in the old pack: alignment, focus points and contrast. The new design had to be visually distinct enough to catch and hold attention on shelf.
The approach
The tone was set to match the preferences of the target audience, and to communicate the product's key features and benefits clearly, so the pack works to attract and engage rather than just contain.
Scope
Cartoon label packaging, 3D design and product design.
Note
An unofficial project, produced independently rather than commissioned.
Project details
- Client Ignitiol, UAE · unofficial
- Year 2023
- Scope Packaging and 3D design
- Deliverables Cartoon label packaging, 3D design, product design
